对饭店企业顾客满意度探析
he research and analyze about Satisfaction degree of customers
向顾客提供满意的饭店产品和服务是现代饭店业最基本的目标，本文站在一个新的视角上，重新审视了饭店业的生产概念与服务概念；提出了饭店企业与顾客对饭店产品和服务都有价值期待的观点；并从客我双方建立有效的沟通、对顾客关怀体贴和体谅、不要让顾客的要求无疾而终和顾客应该被肯定、被接纳等四个方面指出了提高顾客满意度的方法。
Providing satisfactory products and services (of hotels) is a basic goal of modern hotel industry. The paper approaches how to make further satisfaction degree of customers from four aspects：Making full use of communication with customers, showing consideration for customers truly and whole-heartedly, trying every means to meet all the reasonable demands of customers and conforming and accepting customers enthusiastically.
叶苏平、宋刚、单艺斌
旅游经济
饭店业，产品，服务，满意度
Hotel industry，Product，Service
叶苏平,宋刚,单艺斌.对饭店企业顾客满意度探析[EB/OL].(2007-07-26)[2025-07-16].http://www.paper.edu.cn/releasepaper/content/200707-472.点此复制
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