基于双层规划理论的移动应用商店利润分成研究

In order to improve the profitability of the mobile application store, to analyze the supply chain of the mobile application and by bilevel programming theory to establish the model of the supply chain of the mobile application, the upper mobile application store profits into lower profit-sharing for developerswere used linear demand function and non-linear demand function to solve the model through the solution of the model and empirical analysis, profit-sharing, coordination of the supply chain of the mobile application, and finally by a numerical example model feasibility analysis is divided intothe relationship between the proportion of the price, the cost, and verify the validity of the model at the same time to obtain the optimal solution of the mobile application store.