数据仓库在电信客户流失分析中的应用
pplications of Data Warehouse in Telecom Customer Churn Analysis
本文介绍了数据仓库技术和数据挖掘技术的相关知识，介绍了客户流失分析专题相关概念和应用数据仓库技术进行数据处理流程，最后选用通用的数据工具（SAS Enterprise Mining）和成熟的算法（决策树）进行了挖掘仿真。
his paper introduces knowledge in data warehouse, data mining and definitions which are related to customer churn analysis. We introduce the process of data managing with data warehouse. Data mining simulation based on common data tool (SAS Enterprise Mining) and prediction of leave model are also studied.
姚军剑、吴琼、杨文川
通信
数据仓库，数据挖掘，客户流失，流失预测模型
ata Warehouse (DW) Data Mining Customer churn Prediction of leave Model.
姚军剑,吴琼,杨文川.数据仓库在电信客户流失分析中的应用[EB/OL].(2007-08-08)[2025-08-16].http://www.paper.edu.cn/releasepaper/content/200708-113.点此复制
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