基于决策树的移动客户行为特征挖掘与预测

Since the competitions in the mobile telecommunication market become more and more fierce, and together with the topic size effect in this area, the customers’ saving and hunting sharply catches the operators’ focuses of attention. In this article, based on the theory of decision tree and the methodology of information gain, the author analysis the method to find out the relationship between the customers’ natural qualities and their consumption characteristics.