电信运营商终端补贴盈亏分析模型

With the rapid development of the domestic smart phone, whether it is China Unicom, China Telecom or China Mobile, all have established a department to strengthen the voice on the terminal subsidy of mobile phone industry chain. Terminal operators' carrying out terminal subsidies for mobile phone has opened up a tremendous boost to brands in the market. But at the same time of market developing, subsidy policy tend to be a drag on operators 'financial Index. In order to have scientific and careful analysis of a particular brand when formulating terminal subsidy policy, this paper has proposed a quantitative analysis of operators profit and established a general model of subsidy analysis.