港口企业顾客满意度指数测评指标体系的建立及其应用
he Establishment and Its Application of The Port Enterprise’s Customer Satisfaction Measurement Index System
本文以广州港新沙港务有限公司顾客满意度指数测评为例论述港口企业应如何建立顾客满意度指数测评指标体系及如何运用统计方法对测评结果进行分析，为港口企业开展顾客满意度指数测评提供参考。
his paper takes Xinsha Stevedoring Co. Ltd of Guangzhou Port Group customer satisfaction index measurement for the example to describe the port enterprise how to establish the customer satisfaction measurement index system and how to analyze measuring result, It is a reference provided for the port enterprise to set up customer satisfaction measurement index system。
陈志坚
水路运输工程
港口企业，满意度指数测评，指标体系建立，象限图分析
the port enterprise the satisfaction index measurement the index system establishment the quadrant diagram analysis
陈志坚.港口企业顾客满意度指数测评指标体系的建立及其应用[EB/OL].(2007-06-18)[2025-07-22].http://www.paper.edu.cn/releasepaper/content/200706-342.点此复制
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