调节定向对App用户隐私披露的影响
he impact of regulatory focus on app users’ privacy disclosure
p>合理且充分利用用户数据是互联网经济重要组成部分。数据采集不可避免会涉及到用户隐私,需要获得用户授权,这就是用户隐私披露。目前对于隐私披露的相关研究缺乏基于客观和群体层面的视角,而且在隐私授权的决策机制上也不清晰。本项目以调节定向理论为基础,在个体和群体两个层次上,将结合行为实验、眼动测量和数据挖掘方法系统探究调节定向和调节匹配对隐私披露不同阶段的影响机制。研究成果将有助于理解隐私授权过程中调节定向的作用机制,也将在隐私授权的助推设计中发挥潜在的应用价值。</p
p>Fully and effectively utilizing user data is an important part of the Internet economy. Data collection inevitably involves users’ privacy information and requires users’ authorization, which includes privacy disclosure. Although it is well-documented that a user’s regulatory focus type is a robust predictor of privacy disclosure intention, few studies have examined the underlying decision-making mechanism. Group-level studies based on objective data are also limited. Thus, based on self-regulatory theory, simulated experimentations and titration procedures are first adopted to indicate the influences of users’ regulatory focus on the decision preferences and risk evaluation procedures involved in privacy disclosure, respectively. Second, a series of behavioral and eye-tracking experiments explore whether and how regulatory fits enhance a user’s privacy disclosure intentions. Finally, machine learning algorithms are applied to perform a text analysis of a user’s microblog to generalize the association patterns between regulatory focus and privacy disclosure behaviors at the group level. This project helps explain the mechanism of regulatory focus in the process of privacy authorization. In addition, the results are expected to have potential application values in modifying the designs of privacy authorization information.</p
信息产业经济信息传播、知识传播科学、科学研究
调节定向调节匹配隐私披露信息框架App用户
regulatory focusregulatory fitprivacy disclosuremessage framingapp user
.调节定向对App用户隐私披露的影响[EB/OL].(2023-02-16)[2025-07-21].https://chinaxiv.org/abs/202302.00110.点此复制
评论