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因特网对传统航空客运代理的影响分析

nalysis of the impact of Internet on the traditional Aviation Sales Agency

中文摘要英文摘要

本文通过研究因特网技术改变传统航空客运代理的方式,分别阐述了电子客票、网上直销及在线分销对航空客运代理的影响。运用SWOT分析法,深入分析了航空客运代理业的现状,探讨了航空客运代理的前景。根据不同代理商的内部能力和外部因素,分别给出了有利于航空客运代理发展的相关建议。传统的航空客票代理商只有积极“转型”,才能在激烈的市场变革中寻求更好的发展之路。

Based on the style of Internet technology to change the traditional Aviation Sales Agency, Expounded the influences of e-tickets, online direct marketing and online distribution on the Aviation Sales Agency. Use SWOT analysis method to show the status quo of Aviation Sales Agency and to discuss the prospects. According to the different internal capacity and external factors of the agents, suggest that the traditional Aviation Sales Agency will has a better development only by a positive \\\\\\\"transition\\\\\\\" .

凌媛

交通运输经济航空

因特网航空客运代理SWOT法电子客票网上直销 电子分销

Internetviation Sales AgencySWOT AnalysisE-ticketsInternet direct marketingElectronic distribution

凌媛.因特网对传统航空客运代理的影响分析[EB/OL].(2008-06-13)[2025-08-23].http://www.paper.edu.cn/releasepaper/content/200806-305.点此复制

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