基于“君子和而不同”的思想在跨文化冲突中的应用研究

he worldwide corporation will become one of the most important fundamental modes of the enterprise expands which along with the development of the World economic integration and the Regional economic grouping. However, due to the different cultural backgrounds, value ideas and social systems, there would have a cross-cultural conflict. Based on research results of cross-cultural conflict at domestic and foreign countries, the paper makes a study of the impact on cross-cultural conflict in. Firstly, the paper summed up the study background, target and significance. Then it makes a definition of cross-cultural conflict and the details of cross-cultural conflict. Secondly, the paper divided eight worldwide corporations into two major categories and four items. Thirdly, the paper analyzes the influence of cross-cultural conflict in the practical situation of the examples. Finally, the paper makes an appropriate solution on the ideology “harmony but not sameness”, then it has drawn the conclusion.