市场营销专业课程体系建设存在的问题与对策
he problems and tactics of the courses construction of marketing specialty in DJTU
立足于我校市场营销专业发展的现状,分析了市场营销专业课程体系建设存在的主要问题,并提出市场营销专业课程体系建设的对策建议。
he article analyses the major problems on the courses construction of marketing specialty based on the actuality of marketing specialty in Dalian Jiaotong University and prensents the suggestions and tactics on the the courses construction of marketing specialty.
姜岩
经济计划、经济管理教育贸易经济
市场营销课程建设教学改革
marketing courses constructionteaching reform
姜岩.市场营销专业课程体系建设存在的问题与对策[EB/OL].(2005-12-22)[2025-08-02].http://www.paper.edu.cn/releasepaper/content/200512-551.点此复制
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