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电商平台反垄断规制的新思考

New thinking on anti-monopoly regulation of e-commerce platform

中文摘要英文摘要

数字经济时代下,电商平台迅速崛起,并已成为我国经济发展中的重要组成部分,因此,其的健康发展对我国来说至关重要。但随着平台的不断壮大,一些涉嫌滥用市场支配地位的行为也时常发生。平台经济呈现的新特性给反垄断规制带来了不少新的治理挑战。本文将从平台的本质特征出发,综合考量平台经济领域的特性,如网络外部性、锁定效应、规模效应、算法定价、动态竞争对市场结构和反垄断规制的影响,并基于分析结果提供一些规制建议。希望我们能够妥善处理好鼓励平台经济创新发展与合理规制垄断行为之间的关系,营造良好的市场竞争环境,促进我国平台经济的持续健康发展。

In the era of digital economy, the e-commerce platform has risen rapidly and has become an important part of China\'s economic development. Therefore, its healthy development is very important to our country. However, as the platform continues to grow, some behaviors suspected of abusing market dominance also occur from time to time. The new characteristics of the platform economy have brought many new governance challenges to anti-monopoly regulations. The article will start from the essential characteristics of the platform, comprehensively consider the characteristics of the platform economy, such as network externalities, lock-in effects, scale effects, algorithmic pricing, and the impact of dynamic competition on market structure and anti-monopoly regulation, and provide some regulations based on the analysis results suggestion. It is hoped that we can properly handle the relationship between encouraging development of the platform economy and rationally regulating monopoly behavior, creating a good market competition environment, and promoting the sustainable and healthy development of my country\'s platform economy.

王幽幽、谢智勇

贸易经济信息产业经济经济计划、经济管理

产业经济学电商平台平台特征市场结构反垄断规制

Industrial Economicse-commerce platformplatform characteristicsmarket structureanti-monopoly regulation

王幽幽,谢智勇.电商平台反垄断规制的新思考[EB/OL].(2023-06-26)[2025-08-18].http://www.paper.edu.cn/releasepaper/content/202306-87.点此复制

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