基于改进Bass模型的中国智能可穿戴设备扩散研究
Research on Diffusion of Chinese Intelligent Wearable Equipment Based on Improved Bass Model
中国智能可穿戴设备的市场仍是一片蓝海,市场规模还有很大的上升空间,笔者旨在将Bass模型引入我国智能可穿戴行业,基于行业的发展特性对传统Bass模型进行修正,通过最小二乘法进行参数估计,从而有效的把握智能可穿戴设备的扩散轨迹,为企业的业务拓展提供合理的理论依据。
hina's intelligent wearable equipment market is still a blue ocean, the market size there is still a lot of room for growth, The author aims to introduce the Bass model into our intelligent wearable industry, Improve the traditional Bass model, The least squares method is used to estimate the parameters, which can effectively grasp the diffusion trajectory of intelligent wearable equipment, and provide reasonable theoretical basis for the business development of the enterprise.
代根兴、秦世峰
信息产业经济
智能可穿戴设备修正Bass模型扩散轨迹
intelligent wearable equipmentImproved Bass modelDiffusion trajectory
代根兴,秦世峰.基于改进Bass模型的中国智能可穿戴设备扩散研究[EB/OL].(2017-07-28)[2025-08-02].http://www.paper.edu.cn/releasepaper/content/201707-130.点此复制
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